11/15/2021

Nearside Product Updates

Welcome to Nearside: Hatch announces their long-awaited rebrand

As of Thursday November 18th, Hatch will rename to Nearside. Learn more about our mission, new name, and rebrand here.

Thomson Nguyen
Thomson Nguyen

Founder & CEO

Table of Contents

We’re renaming! 

Big News! As of Thursday, November 18th, Hatch will rename to Nearside.

As much as we’ve enjoyed the name Hatch, it’s certainly been popular with other startups both in and out of our industry — who would have thought!

Why are we rebranding?

But like many strong brands before us, we’ve decided to take a moment to ensure that as we grow, we move closer to realizing our mission and have a name that not only reflects that mission but allows us to stand out. We’re striving to be the best possible financial partner* to new emerging businesses by providing access to transparent and fair financial products. 

Our new name is inspired by that commitment to you—to always be on your side, no matter what. 

Rest assured, we will continue to offer access to the same modern banking services that keep your business running—the only change is the name. 

What does this mean for Nearside customers?

As of November 18th, hatchcard.com will redirect to our new domain, nearside.com. Our web experience will update automatically, and we will release a mobile app update for download.

Along with our new name, we have several exciting improvements on the horizon—all focused on an easier, faster experience for small to midsize business owners. Here’s to the future!


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